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Each year, millions of scientific articles are published in thousands of journals across the globe. Formulating various ways to promote one’s research work for maximum impact is, therefore, considered a wise step. These promotional activities should not be restricted to only the post-publication of the manuscript; rather, it should begin from the time the research […]
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results. It is the process of maximizing the number of visits made to a particular website by making sure that the website appears high on the list of results returned by […]